STATISTICS IN THE MEDIA

Handbook on best practices for statistical offices in dealing with the media

Table of Contents

Introduction

1. The changing nature of the relationship between statistical offices, the news media and other clients

2. Objectives, principles and management issues in data dissemination

3. Organisational and technical aspects of communication between statistical offices, the press and other media

4. Methods, techniques and tools used in statistical offices to support data dissemination

5. Techniques and technologies for improved information flow between statistical offices and the media

6. Training of statisticians for media relations

7. Training of journalist and media specialists in statistics

8. Use and support of the news media in promotion of key statistical releases, national censuses and other surveys

APPENDICES:

1. Case studies (organisational and other aspects in offices with established good news media services)

2. Examples of good and bad news releases

3. Examples of “good WWW sites”

4. Guidelines, manuals and other supporting materials for statisticians who address the media